Vita-Tech International, Inc.
Tustin, Ca

Marketing communications, website, public relations, advertising

Build image in industry

  • Strategies for re-branding and repositioning
  • Website
  • Advertising
  • Public relations
  • Global trade show marketing
  • Brochures and collateral materials

Visit the web site here.

Vita-Tech International, Inc., founded over 50 years ago, wanted to head to the top of its industry in a now globally competitive marketplace. A contract manufacturer of vitamins and supplements, Vita-Tech needed a way to stand out and turned to WestGroup for re-branding and repositioning. It’s differential: responsible, long-term employees and technology leadership in an industry where quality and service make and break customers.

WestGroup’s strategy for Vita-Tech has been to literally put a face on the company throughout integrated communications in all mediums, including the website at Saying that Vita-Tech cares is one thing, backing it up with real people and real evidence is another. Business result: “We are now very prominent in our industry,” says a top executive.
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